This is a great interview of John Jantsch, founder of Duct Tape Marketing and author of the books Duct Tape Marketing and The Referral Engine.
John shares great tips for small businesses to get more out of social media. He also identifies the key social media trends to focus on to make your marketing simple and effective in bringing in more money.
Highlights of the 7 minute video:
- How to more quickly build deeper relationships with prospects
- Why you need to create the expectation of referrals
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